Shop! Awards 2020 Display of the Year
FOR IMMEDIATE RELEASE
DARKO RECEIVES PRESTIGIOUS AWARD
FROM SHOP! RETAIL ENVIRONMENTS ASSOCIATION
June 30, 2020 – Shop!, the global trade association dedicated to enhancing retail environments and experiences, announced last week that Cleveland based retail solution provider Darko & Arlo, Technologies, Inc. received the 2020 Display of the Year Award recognizing their outstanding work in retail design.
“Congratulations on behalf of our key sponsors, esteemed judges, and the entire Shop! Association team,” said Todd Dittman, CEO of the Shop! Association. “The creativity and high standard of work from your team offers an outstanding example of the best of the best in our industry.”
The judges cited Darko for creating a superb combination of the elements critical to success at retail: excellence in design, originality in use of space and materials, shopper-centric retail technology and quality of concept execution.
“We are so honored to share this success with the Arlo team and our retail partners at Best Buy,” said Scot Plewacki, Director of Business Development for Darko. “This project was a true collaboration in thought leadership, innovative design, custom technology development and forward planning. The display’s touchless interactivity is so relevant in our current retail setting where safety and health have become so critical.”
The innovative Arlo endcap was designed to showcase the line of home security products offered at Best Buy Stores. The creative and technical development teams were challenged with engineering, designing, and facilitating an engaging customer experience that would enable shoppers to navigate the line, explore product features and app demonstrations, while being introduced to all of the available subscription services. The display maintained the products as “heroes” without using audio or costly “out of box” live product and custom developed “touchless” pods were integrated as the point of interaction.
Darko also received awards for displays in multiple categories including Silver Awards for Fridababy (frida.com) at Buy Buy Baby Stores and Mattel’s Hot Wheels id Smart Track at Target Stores. Bronze awards were received for Roku Sound Bar displays at both Best Buy and Walmart stores.
The Shop! Awards recognize the best new designs in retail environments and experiences through three award programs, each celebrating a different area of expertise:
- The OMA Awards recognize the excellent displays that set the merchandising and design precedents of today. Shop! evaluates entries and gives gold, silver and bronze honors in five categories: Permanent, Semi-permanent, Temporary, Family of Display, and Category/Aisle/Department Redesign.
- The Global Awards recognize excellence in point-of-purchase advertising display, marketing-at-retail and retail design. This competition welcomes gold-winning displays from individual Shop! global affiliates’ industry awards from the past year to celebrate the best from all over the world.
- The Design Awards celebrate achievements in areas such as new store design, renovations, fixtures, visual presentation projects, and in-store communications.
For more information, please visit www.shopawards.org.
Darko is an industry thought leader that collaborates with global brands & retailers to deliver merchandising solutions that successfully produce engaging in-store shopper experiences. An in-house TechLab, ConsumerLab and Creative & Engineering teams use multiple tactics to bring displays, retail environments and showrooms to life by initiating scalable, informative & entertaining interactions using digital integration, clever design and the incorporation of innovative styles & materials. Darko’s app engineering and exclusive product development for AI, voice activation and various “touchless” technologies provides omni-channel encounters for shoppers and data gathering intelligence for our clients. A strong positioning of both direct domestic & global supply chain partners and manufacturing facilities supports all development with access to efficiencies and advancements in production as well as the sourcing of digital hardware, trending textiles and lighting for fixture builds and integration.
Corporate Offices: Bedford Heights, OH, Sales Offices: Portland, OR; Rogers, AS; Milwaukee, WI; Unionville, CT; Design Offices: Bedford, OH; Irvine, CA; Atlanta, GA https://darkoinc.com/
About Arlo, Technologies Inc.
Arlo is an award-winning, market leader in the smart home IoT category that is focused on bringing together deep expertise in product design, wireless connectivity and RF engineering, cloud infrastructure and leading-edge AI capabilities to create a seamless smart home experience for Arlo users that’s easy to setup and a joy to interact with every day. Arlo is a passionate and diverse group of thought leaders, creators, and developers across all disciplines dedicated to changing how people protect and connect with the people and things they love. https://www.arlo.com/
Shop! Environments Association (shopassociation.org) is the global trade association dedicated to enhancing retail environments and experiences. Shop! represents member companies and affiliates worldwide from 23 countries. Since 1956, the association has brought value to the global retail marketplace through our industry leadership, research programs, industry certification, education and networking events. Shop! produces the award-winning magazine, Retail Environments, offering business-focused content to retailers, brands, designers and suppliers throughout the industry.