Using Tablets To Improve In-Store Experiences

Tablets improve the in-store experience.  Retailers are making the investment in technology, but haven’t strategically positioned these engagement tools in-store or taken time to show consumers how to operate them.  71% of shoppers who haven’t used a tablet in a store would, but want a salesperson to show them how. Darko can help you close the awareness gap.  A few quick facts:

      • 61% of shoppers prefer self-serve technology to waiting in line or tracking down a sales associates
      • 30% admit to never seeing a sales-assisted tablet – CLOSE THE GAP
      • 77% of customers are more likely to shop at brick-and-mortar stores that offer self-serve or assisted
      • Shoppers want technology in store to:
        1. 49% – Price Check
        2. 46% – Find Items
        3. 43% – Redeem Promotions & Discounts

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