Gen Z Facts – 40% of shoppers by 2020, 80% shop in retail spaces & prefer the experience, 38% find it difficult to find what they want on-line & 35% are not as comfortable shopping on-line as generations that precede them.
These brands are on top of it. Long live retail! darko welcomes the challenge to tailor your brands physical experiences for all shopping generations, increasing visitation rates & fostering triple digit generational lift for Z’s.
Read to learn more: https://www.dmnews.com/marketing-channels/multi-omnichannel/article/21075951/postmillennial-retail